Stanley Engineered Fastening
A force in fastening throughout Europe
With a strong presence across aerospace, automotive and traditional manufacturing, Stanley Engineered Fastening required a comprehensive identity for their POP® brand – a global leader in assembly solutions, and we welcomed the task of implementing it both in the UK and throughout Europe. Our challenge was to visually rationalise a huge product range, and present this across 9 languages for distribution around Europe. Strong photography and art direction was essential, and brand literature was backed up with merchant point-of-sale, advertising, packaging and online digital asset management.
Video production – both studio and on location – has expanded social media presence, and provides an engaging platform for display and sales presentations.